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Design and programming

Web pages are the communication channels for companies: fast, accessible and always available. Most websites are underused and don't receive the attention that they should. When considering building a website, you should think as if you were the owner of a radio or TV station, and about what you would like to transmit to your customers, providers, employees and potential customers. Think about what you would like to say, when and how.

Companies websites are more than simple product catalogues. If you still think that the only thing you want is a product catalogue, that means that you haven't still discovered the potential of a web page. The development of a website should always be included in the company's strategic plan, thought as an additional communication channel, something dynamic and alive that shouldn't be pushed into the background. Having a presence in the Internet is easy and accessible to everyone. To describe our work, we will answer some frequently asked questions:

Where to begin?

Ask questions. Ask your employees, providers, customers and your own team which are their needs and what they would like to have in the website. Find out who is your audience.

What kind of content can I publish in my website?

Your website can host any type of content:

To publicize your products: texts, images, animations, video and audio.

For customers and providers: a restricted access area to publish customized documents, product catalogues adapted to the customer's needs, information forums, post-sales services with FAQs, etc.

For employees: staff Intranet, meetings calendar, work schedules, documents, forums, bulletin boards, notices, etc.

You should think that content needs to be updated, and the more frequently the better.

What should I ask to the company building my website?

Let's talk about communication, content updates and Internet Marketing.

Get involved in the project: not only structure, programming, design and understandable words are important, but also communication, content updates and Internet Marketing.

In addition, your website should comply with accessibility , standards, and have a design that matches your brand image and at the same time reflects your core values.

What else should I know? Comply with the four BLE

If you already know who is your audience, and what, when and how you wish to tell, now you also need to know that any website should meet a minimum requirements. Consult with those professionals who can build a website that:

If you already know who is your audience, and what, when and how you wish to tell, now you also need to know that any website should meet a minimum requirements. Consult with those professionals who can build a website that is:

Usable: plan how much information is displayed and reached, so your visitors won't get lost and will find quickly what they are looking for.

Accessible: Visual design for everybody: everybody should view, read and listen to your pages, regardless of their physical, psychic or technological handicaps.

Updatable and escalatable: websites should be updated with new information. Website content can be updated without any computer knowledge, adding menus and content from everywhere and when you want it. You can access a private area with your browser and update your pages using web forms.

Comply with the four BLEs: usable, updatable, accessible and localizable.

Localizable: make your company known for your target audience: customers, providers, employees, potential customers. On the one hand, it should be added to every company notices and presentations; on the other hand, you should publicize it in the Internet by buying keywords, campaigns in websites of the same sector, etc. All them are Internet positioning strategies.

You may also be interested in:

  • Legal adaptation of websites:

    when creating a website, a series of procedures must be followed in order to comply with the Spanish Services for the Information Society Act and the Law of Personal Data Protection.
  • Web marketing:

    in order to make known your website in the Internet, you need to know the promotion methods, such as the search engine positioning and the submission of your page to search engines. Marketing actions in the Internet will help you promote your products.
  • Accesibility:

    consult with us if you want your website to be compliant with accesiblity standards.
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